9月15日-17日，迪拜世界贸易中心人声鼎沸，全球甜食与休闲食品领域的重磅盛会——迪拜国际甜食及休闲食品展览会（ISM）在此盛大举行。
From September 15th to 17th, the Dubai World Trade Center was bustling with people, and the heavyweight event in the global sweet and snack food industry, the SWEETS SNACKS MIDDLE EAST, was grandly held here.
作为汇聚全球顶尖品牌、前沿产品与创新技术的行业核心平台，这场盛会不仅是视觉与味觉的双重盛宴，更承载着推动行业创新与合作的重要使命。煌记食品携满满诚意与创新产品亮相，凭借过硬实力成为展会焦点，成功在国际舞台上留下亮眼印记！
As an industry core platform that gathers top brands, cutting-edge products, and innovative technologies from around the world, this grand event is not only a dual feast of visual and taste, but also carries the important mission of promoting industry innovation and cooperation. Huangji Food, with full sincerity and innovative products, made its debut and became the focus of the exhibition with its excellent strength, successfully leaving a brilliant mark on the international stage!
展开剩余85%新品亮相，客商盛赞在展品区，煌记多款爆品与新品让人目不暇接，每一款都演绎着独特的味觉故事：青柠三文鱼苏打饼干带来三文鱼与青柠的清新碰撞，香菜牛肉馅双层脆饼干开启牛肉与香菜的味觉狂欢，青柠鳕鱼馅饼干传递海洋的鲜美馈赠……
In the exhibition area, Huangji has a variety of popular and new products that are dazzling, each one interpreting a unique taste story: the lime salmon soda biscuit brings a fresh collision of salmon and lime, the coriander beef filling double-layer crispy biscuit opens the taste carnival of beef and coriander, and the lime cod filling biscuit conveys the delicious gift of the ocean.
两款全新饼干产品亮相，带来新的味蕾体验：开心果酱夹心薄脆饼干（抹茶味）将“极致酥脆”与“浓郁夹心”完美融合，薄如蝉翼的饼干轻咬即碎，麦香与抹茶香交织；超28%的开心果抹茶味花生酱夹心加持，三重风味浓郁不腻口。高蛋白肉馅酥脆饼干以“肉香+酥脆”为亮点， 3斤优质牛肉炒制1斤牛肉松，牛肉松添加量大于3.5%，蛋白质含量高达12g/100g，既能满足味蕾，又能补充能量。
Two new biscuit products have been unveiled, bringing a new taste experience: the PISTACHIO PASTE SANDWICH CRISPY BISCUITS（Matcha Flavor） perfectly blends "ultimate crispness" with "rich filling". The biscuit, as thin as cicada wings, can be easily bitten and crushed, and the fragrance of wheat and matcha intertwine; With over 28% pistachio matcha flavored peanut butter filling, the triple flavor is rich and not greasy. The HIGH PROTEIN MEAT FILLING CRISPY BISCUITS feature "meat aroma+crispness". 3 pounds of high-quality beef is stir fried with 1 pound of beef floss. The amount of beef floss added is greater than 3.5%, and the protein content is as high as 12g/100g, which can satisfy the taste buds and replenish energy.
煌记展台现场人潮涌动，超高人气印证了煌记产品的强大吸引力，客商们对产品的风味和品质赞不绝口，纷纷给予高度赞誉。
The crowd at the Huangji booth was overwhelming, and the high popularity confirmed the strong appeal of Huangji products. Customers praised the flavor and quality of the products and gave them high praise.
顺应新潮，共赢市场中东和北非地区零食市场正迎来蓬勃发展，消费需求不断升级：超60%消费者关注超加工食品健康风险，推动低糖纯素、无谷物等健康零食创新，成分透明度与包容性需求日益提升；快节奏生活下，便携、控量的零食更受青睐，饼干领域清洁标签、无麸质产品需求激增。
The snack market in the Middle East and North Africa region is experiencing vigorous development, with constantly upgrading consumer demand: over 60% of consumers are concerned about the health risks of ultra processed foods, promoting innovation in low sugar vegan, grain free and other healthy snacks, and increasing demand for ingredient transparency and inclusiveness; In the fast-paced lifestyle, portable and quantity controlled snacks are more popular, and the demand for clean labels and gluten free products in the biscuit field has surged.
煌记食品精准洞察市场趋势，每一款产品的研发与包装设计，都是顺应市场需求。煌记多款产品实现0反式脂肪酸、0代可可脂，拒绝工业添加剂，坚持“真实食材添加”，让消费者在享受美味的同时无需担忧健康负担。在包装与规格设计上，煌记同样贴心：从适合家庭分享的大容量盒装、满足囤货需求的中号盒装，到方便单次食用的迷你装，同时全系列均采用独立小袋装，既能锁住饼干的酥脆口感与新鲜风味，又便于携带，适配办公室补给、早餐搭档、出游零食等多种场景，兼顾卫生、便捷与保鲜。
Huangji Food has precise insights into market trends, and every product is developed and packaged to meet market demand. Huangji's multiple products achieve zero trans fatty acids and zero generation cocoa butter, rejecting industrial additives and insisting on "adding real ingredients", allowing consumers to enjoy delicious food without worrying about health burdens. In terms of packaging and specification design, Huangji is equally thoughtful: from large capacity boxes suitable for family sharing, medium-sized boxes that meet stocking needs, to mini boxes that are convenient for single use, all series are equipped with independent small bags, which can lock in the crispy taste and fresh flavor of cookies, and are easy to carry. It is suitable for various scenarios such as office supplies, breakfast partners, and travel snacks, balancing hygiene, convenience, and freshness.
此次ISM展会之旅，煌记食品不仅展现了品牌的创新实力与产品魅力，更搭建了与全球客户交流合作的桥梁。未来，煌记将继续深耕健康零食领域，以更多优质产品满足消费者多元化需求，在国际舞台上绽放更多光彩！
During this trip to the ISM exhibition, Huangji Food not only showcased the brand's innovative strength and product charm, but also built a bridge for communication and cooperation with global customers. In the future, Huangji will continue to deeply cultivate the field of healthy snacks, meet the diversified needs of consumers with more high-quality products, and shine more brightly on the international stage!
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